Vamptrics
a business concept
Vamptronics, what is it?
Vamptronic is a brand that specializes in making phone cases. The Phone cases are made for people within the Gothic Lollita and E-Girl fashion.
The target audience is the people who are in these subcultures. As well as the age being from 16-30.
Its going to be online and have and online market place
Mind Map used to keep on theme with the brand
Mood Board
A mood board to help illustrate the aesthetic of the brand as well as showing example of the products that it is aiming for
Ideas for the logo and brand name
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Logo
The final design for the logo as well as the brand name.
Vamptronics comes from the combination of vampires and electronics, creating vamptronics. The reason is that Vampires fit the more gothic and edgier side and fit with the theme of the target audience. As for electronics, More that This brand specializes in accessories for electronics such as the phone cases.
The Coffin is a phone case which is what the brand will produce and everything else is to keep within the theme
Created in illustrator
Designs made for product
Created these illustrations in adobe illustrator and created a pattern as one of the designs.
A bigger design will be placed on the phone case. As well as having the words sweet and sour to keep in theme and using the same font as the logo
Prototypes
Prototypes were created in photoshop to show the designs that were created as well as to display how they would look on phone cases. There is an extra phone case that simply has the logo of the brand.
Business cards
A business card is made for Vamptronics, The left is the one made on adobe illustrator. The one on the right is a prototype made in wood that was laser cut and engraved
Video created for the brand
A short 30s video was created to be an advert for the company. The film was recorded by me as well as having been made in Premiere Pro